Apple has opened a website to convince users to upgrade to the iPhone 15: In an effort to motivate owners of older iPhone models to switch to newer versions, Apple has launched a new website named "Reasons to Upgrade." This page contrasts the differences between older models, like the iPhone 11 and 12, and the newly released iPhone 15 series. For instance, comparing the iPhone 11 with the iPhone 15, it's mentioned that the new model's camera captures images with four times the resolution of the iPhone 11's sensor. Additionally, the iPhone 15 boasts other benefits such as a USB-C port, Dynamic Island, and 60% faster graphics performance.
Excluding iPhone 13 and 14 series: Apple also offers incentives for users to purchase a new iPhone, including trade-in programs, installment plans with Apple Card, and taking advantage of special offers from carriers (in the U.S.). Notably, Apple does not include the iPhone 13 and 14 series in its comparisons. As Apple continues to sell these models, their absence from the "Reasons to Upgrade" website suggests that the company likely aims to prevent these series from being labeled as "old" and to prioritize clearing existing stock.
